HONG KONG SAR – Media OutReach – 5 January 2021 – The COVID-19 epidemic has lasted for virtually a yr. The sharp tumble in the road targeted visitors has been affecting main shopping districts in all places. In addition, under the “Anti-epidemic Fund”, the Innovation and Technological know-how Commission (ITC) released the ” Length Business (D-Biz) Programme subsidy. Rising range of substantial and medium-sized enterprises have turned to the on the net current market, environment up web sites and opening on line outlets, in an exertion to open up up on line gross sales channels to get well some of their firms for the duration of the epidemic.
As lots of providers are not acquainted with site know-how, website optimization and Website positioning marketing are typically overlooked. In reality, Website positioning is 1 of the optimum ROI of a lot of on the internet internet marketing channels and it is worthy of a prolonged-term expense.
HKGSEO has executed Search engine optimisation for additional than 500 enterprises, with the Web optimization approach bringing sizeable visitors and gross sales to the organizations. Leveraging on their yrs of working experience, they now deliver free web page investigation (worthy of HK$2,000) for all articles styles. In this article are some internet site assessment initiatives HKGSEO has engaged in:
CMS Net Articles Management System
We recommend making use of the most popular CMS in the industry to create a web site. Perfectly-identified CMS these types of as WordPress, Wix, Shopline, and Shopify will make it less difficult to deal with world wide web content and make the site a lot easier to crawl and index by search engines.
HKGSEO for this reason cautions in opposition to net design and style corporations that use their very own CMS. Frequently speaking, these web-sites are not Search engine marketing pleasant. For case in point, they may have unwanted characteristics these kinds of as duplicate site titles, dynamic URLs, or category web pages that are unable to update new content material, and so forth. These characteristics are disadvantageous to implementing Search engine marketing programs, which in the long run qualified prospects to the redesigning of the full internet site, ensuing in a substantially better expense.
SSL Site Stability Certificate
If your web site does not have an SSL certification (HTTPS) put in, it will be marked as an insecure web-site by the browser, which will adversely impact the trustworthiness and conversion rate. SSL ought to be put in straight away to secure consumer info, primarily for e-commerce internet sites. There are some free of charge SSLs offered on the market place, this kind of as Let’s Encrypt, with paid out premium certificates advice by on the internet retailers.
Cell Variation of The Web page
The hottest particular personal computer and Internet penetration study posted by the Census and Stats Office shows that extra than 5.97 million men and women in Hong Kong have cell telephones, and 99.7% of the end users obtain the Internet on smartphones, increased than those people related to computers or other gadgets. In addition to, Google has released the Cellular-Initial Indexing cell model of articles priority indexing. If your internet site does not have a mobile model, the position will be bad and a good deal of targeted visitors will be missing.
Web site Loading Speed
According to investigation, far more than 68% of viewers will depart a website when it can take more than 3 seconds to open. The primary rationale for the gradual loading is the use of shared internet hosting or non-local hosting. Switching to local internet hosting, SSD or CDN can effectively increase the loading speed.
Is the web page articles of large top quality? Does it respond to the questions of likely individuals? To construct up the content, some company web sites have piled up keywords, and some have published blog site content consistently. Nonetheless the written content of the articles is in some cases plagiarized from information media. Plagiarism helps make search engines identify the in general web page good quality as reduced, which will in turn have an affect on the rating.
Internet websites and online outlets are platforms that promote firms. An optimized web page will reward 2 times the final results with fifty percent the exertion of equally on the internet and offline advertising strategies combined.
You should log onto www.hkgseo.com, fill in the website, e mail and get in touch with amount, and our community advertising experts will reply in just just one working day and set up a free of charge Search engine optimisation evaluation and consultation.
HKGSEO focuses on web site Search engine optimisation products and services. It is founded and operated by previous Google personnel. The organization is based in Hong Kong and has branches in Shenzhen, Singapore and Australia. It is dedicated to giving cost-effective, one-halt electronic advertising and marketing methods for tiny and medium-sized enterprises. Digital promoting options incorporate: Website positioning, SEM, social media promotion and web design, and so forth.
Web page (English)：www.hkgdigital.com