HONG KONG SAR – Media OutReach – 5 January 2021 – The COVID-19 epidemic has lasted for virtually a calendar year. The sharp slide in the street targeted traffic has been influencing core searching districts everywhere. In addition, under the “Anti-epidemic Fund”, the Innovation and Engineering Commission (ITC) launched the ” Distance Small business (D-Biz) Programme subsidy. Growing variety of significant and medium-sized enterprises have turned to the on the net sector, location up internet websites and opening on the net shops, in an hard work to open up on-line profits channels to recover some of their companies all through the epidemic.
As many organizations are not acquainted with web site know-how, site optimization and Search engine marketing marketing are normally overlooked. In actuality, Seo is a single of the highest ROI of several on line advertising and marketing channels and it is deserving of a extended-phrase expense.
HKGSEO has carried out Website positioning for far more than 500 enterprises, with the Web optimization course of action bringing sizeable targeted traffic and sales to the firms. Leveraging on their several years of working experience, they now offer cost-free internet site analysis (worth HK$2,000) for all content sorts. Right here are some web-site examination assignments HKGSEO has engaged in:
CMS Website Content material Management Procedure
We recommend using the most popular CMS in the market to develop a site. Perfectly-acknowledged CMS such as WordPress, Wix, Shopline, and Shopify will make it less complicated to control web articles and make the site less difficult to crawl and index by lookup engines.
HKGSEO that’s why cautions against world-wide-web design corporations that use their possess CMS. Usually speaking, these internet sites are not Web optimization helpful. For illustration, they may have unwanted characteristics these types of as replicate web site titles, dynamic URLs, or group webpages that are unable to update new content material, etcetera. These attributes are disadvantageous to applying Seo strategies, which in the long run sales opportunities to the redesigning of the overall site, ensuing in a a great deal increased price.
SSL Website Stability Certification
If your web page does not have an SSL certificate (HTTPS) installed, it will be marked as an insecure web-site by the browser, which will adversely have an effect on the reliability and conversion amount. SSL should really be mounted immediately to guard purchaser information, primarily for e-commerce internet websites. There are some cost-free SSLs accessible on the market, these types of as Let us Encrypt, with compensated quality certificates suggestion by on-line stores.
Cellular Version of The Web page
The most up-to-date individual personal computer and Net penetration survey released by the Census and Studies Department demonstrates that more than 5.97 million people today in Hong Kong have cellular telephones, and 99.7% of the people accessibility the World wide web on smartphones, better than those people connected to desktops or other units. Other than, Google has introduced the Cellular-Very first Indexing cell variation of written content priority indexing. If your site does not have a cell model, the position will be lousy and a ton of targeted visitors will be dropped.
Website Loading Velocity
In accordance to analysis, additional than 68% of viewers will depart a web-site when it usually takes extra than 3 seconds to open up. The major purpose for the slow loading is the use of shared internet hosting or non-local web hosting. Switching to nearby hosting, SSD or CDN can proficiently strengthen the loading pace.
Web page Articles
Is the internet site information of superior excellent? Does it response the thoughts of probable customers? To make up the articles, some company web-sites have piled up search phrases, and some have revealed weblog articles consistently. Nonetheless the written content of the content articles is at times plagiarized from news media. Plagiarism can make lookup engines understand the in general web site quality as low, which will in transform influence the rating.
Internet sites and on the net outlets are platforms that promote organizations. An optimized site will reward 2 times the effects with half the exertion of both of those on the web and offline internet marketing campaigns blended.
You should log onto www.hkgseo.com, fill in the web page, electronic mail and make contact with selection, and our network promotion experts will reply inside of 1 operating day and organize a totally free Search engine optimization investigation and consultation.
HKGSEO focuses on web-site Search engine optimization providers. It is founded and operated by former Google staff. The company is based in Hong Kong and has branches in Shenzhen, Singapore and Australia. It is dedicated to supplying very affordable, just one-end electronic internet marketing solutions for tiny and medium-sized enterprises. Digital marketing and advertising options include: Seo, SEM, social media promotion and website design, etc.
Web page (Chinese)：www.hkgseo.com