Far better Juice, GEA Join to Disrupt Worldwide Juice Field

REHOVOT, Israel, Jan. 25, 2021 /PRNewswire/ — Better Juice, Ltd., the sugar-reduction foodTech start out-up, has announced a collaboration with GEA Group AG, Germany, a globe leader in method engineering for the food and beverage sectors, in a drive to scale up and expand its world wide footprint. This transfer arrives as element of Far better Juice’s determination to renovate the world wide juice marketplace as a result of advancing its technology for lessening all sugars in orange juices.

Far better Juice and GEA TDS GmbH agreed to collaboratively build and set up the sugar reduction progressive option to lower all types of sugars in orange juice and market the procedure globally. Underneath this strategic partnership GEA will engineer, design and style, manufacture, and put in the bioreactor that minimizes sugars through Improved Juice’s proprietary enzymatic process. Superior Juice will create the immobilized microorganisms for the enzymatic procedure.&#13

The arrangement contributes to Better Juice’s ambitions of broadening its outreach and help to the world juice market. The firm’s breakthrough know-how successfully solves the sugar-reduction conundrum devoid of negatively impacting the organic dietary values and prebiotic gains of fresh new orange juice :- a critical obstacle in this work.

The start out-up’s enzymatic know-how takes advantage of all-purely natural elements to change fructose, glucose, and sucrose into prebiotic nutritional fibers and other non-digestible molecules. It can lower up to 80% of sugars in orange juice. Better Juice’s non-GMO technological innovation is built to focus on the particular sugar composition in orange juice to obviously make a minimal-calorie, minimized-sugar item with a sensitive sweetness, without the need of sweeteners or other additives utilized to switch the sugars.

“This fascinating collaboration marks a important milestone in Better Juice’s scale-up designs and advances the commercialization of our technological innovation,” explains Eran Blachinsky, PhD, founder and CEO of Improved Juice. “GEA possesses a sterling reputation in the discipline of course of action technological innovation and will be a powerful engineering spouse. This collaboration will make it possible for for clean integration of our enzymatic technological know-how into juice generation companies searching for to fulfill the sugar-reduction pattern. It will undoubtedly open doors for us and speed up product sales progress internationally,” adds Blachinsky.

“GEA is regularly trying to find to work with companies acquiring revolutionary methods and chopping-edge, sustainable systems that advantage consumers’ diet and lifestyles,” states Colm O’Gorman, Head of Product sales Administration for GEA’s Global Know-how Centre for Non-Alcoholic Beverages. “Superior Juice is an fantastic in shape, and we are eager to aid them create the sector for sugar-minimized juices.”

GEA will style and design 3 instruments with modest, medium, significant production capacities within several months to tackle numerous needs of juice companies. The 200L system will launch inside a few months. Each device will be custom-made to the manufacturer’s wants and constraints, with Superior Juice & GEA furnishing full-services help. “This suggests that Far better Juice can turn out to be a world player in the sugar-reduction industry, with nearby aid and services groups in each and every country,” describes Gali Yarom, Co-founder, COO, and VP of Small business Progress for Greater Juice.&#13

About GEA Team

GEA is just one of the biggest suppliers for food processing engineering and of linked industries. The world-wide team specializes in machinery, crops, as properly as procedure technological innovation and elements. GEA offers sustainable options for refined generation processes in numerous close-consumer marketplaces and features a in depth provider portfolio. The enterprise is shown on the German MDAX (G1A, WKN 660 200), the STOXX® Europe 600 Index as properly as the DAX 50 ESG Index and selected MSCI World wide Sustainability Indexes. With an” A- “ranking, GEA is amid the top team in the local weather benchmark Carbon Disclosure Task.

About Better Juice

Better Juice, Ltd., was founded December 2017, by a staff of biochemists and microbiologists, each and every with considerable practical experience in merchandise growth, from market and from The Hebrew University in Jerusalem. The corporation received its funding and is supported by The Kitchen area Hub, Strauss Group’s foodstuff-tech incubator, Maverick Ventures Israel, and other world-wide companions. 

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Company contacts:

Much better Juice
Eran Blachinsky Ph.D, MBA
Gali Yarom Eng,
Co-founders
E-mail: eran@far better-juice.com  
E-mail: gali@much better-juice.com  
Website: www.better-juice.com  

GEA Team
GEA Group AG
Company Media & Press
Fanny Förster
Peter-Müller-Str. 12, 40468 Düsseldorf, Germany
Cellphone +49 211 9136-1504
[email protected]  

Push contact

NutriPR
Ms. Liat Simha
Tel: +972-9-974-2893
[email protected]  
www.nutripr.com  
Twitter: @LiatSimha

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